Our analytics – along with our custom research, data and technology – form
the foundation of our Solutions.
Fueled by our innovative data assets and supported by our research capabilities, our Analytics team employs innovative modeling and promotion response analytic techniques that take our data to the next level, delivering unmatched insight to our clients.
Our proprietary, syndicated data asset is longitudinal, capturing market dynamics both present and past. It serves as an unparalleled resource for the analogues and benchmarks required for many
This syndicated data asset also supports unique transaction-level modeling by directly linking the multiple dimensions of promotion and prescribing at the physician level, for almost 75 million
sales and patient visits.
Your marketplace challenges are not one-dimensional – they require data and analytics that can deliver multidimensional solutions.